From Native Apps only to Full Service
About four years ago, we were faced with the decision of whether we should also offer web apps, PWAs, websites and web platforms in addition to native apps, so that we could also offer our existing and future customers browser-based digital products and services at a high level. Of course, we have already implemented some websites or online shops before, but we usually did this as part of a native app project as an "Add-On" and not as a pure web project.
At first, we were not sure whether the past still rather limited possibilities for mobile solutions on the web would expand in the near future, or whether native apps would remain the only means for an optimal experience on the smartphone. Moreover, the market for web development was and is much more developed and very competitive compared to the more recent market for native apps, which we develop in the platform-specific programming languages Swift (iOS) and Kotlin (Android).
With the clear goal of being able to continue to advise our customers in a technology-neutral and unrestricted manner in the future, we decided to rapidly expand our web competencies. We opened our second location in Basel, where we wanted to bundle and expand these competencies. Both in web design and in the programming of websites, web apps, progressive web apps and platforms we have developed strongly and steadily since then.
Now, about three years later, we can harvest some fruits with a lot of pride and joy of this not always easy expansion of our offer. In a relatively short time, we managed to win many great projects and customers in the field of web development and were able to implement many exciting digital experiences and services with them. From AR games for large Migros campaigns with extremely high visitor numbers in a short time, to digital products and services like KADDZ, or exciting long-term IoT projects together with Franke coffee machines, we could enjoy a steady growth of this offer.
Thanks to the newly acquired web competencies, we can now advise our customers in a technology-neutral manner. First and foremost, this means that after developing and validating the usage requirements, we can make a conscious decision, or a neutral recommendation, for the optimal technology and then also implement it.